Marriott International has announced that the company is set to open nearly 40 luxury hotels in 2018 as the company continues to cater to a new affluent traveller. Marriott International’s luxury brands include The Ritz-Carlton, Ritz-Carlton Reserve, St Regis, W Hotels, The Luxury Collection, EDITION and JW Marriott. With a network of landmark hotels and resorts in 60 countries, Marriott International is set to expand its luxury footprint further with 200 hotels in the development pipeline, representing 25 new countries, from Iceland and Nepal to Cuba and the Philippines.
“From former palaces in Venice and Vienna, to skyscrapers in Hong Kong and Dubai, to intimate, remote escapes in the Maldives and Mexico, the breadth of our portfolio is incomparable and allows us to surpass the expectations of our guests around the globe. We see luxury as a launch pad for self-actualisation, with bucket lists evolving from where you want to go to who you can be. With data showing a global shift in perception around luxury, we are uniquely positioned to provide personalized and truly differentiated experiences that resonate with this next-generation jetsetter,” said Tina Edmundson, global brand officer, Marriott International.
Edmundson continued, “Today’s global luxurian defies traditional stereotypes, moving far beyond the antiquated notion of ‘time’ being the ultimate luxury. Our guests are on a journey towards personal fulfillment, seeking meaningful and purposeful travel experiences that speak to their inner, idealised selves. Whether that be creating a signature dish at The Ritz-Carlton, Grand Cayman’s Culinary Studio, prioritising wellness by tapping into on-demand fitness with JW Marriott’s Behind the Barre programme, recharging in an over-water villa at The St Regis Maldives or exploring one of the world’s most energetic cities through a W Insider.”
The Ritz-Carlton, with 94 hotels in 31 countries, is slated to debut six locations, including China’s historical city Nanjing; 2018 will also see renovations of key properties including The Ritz-Carlton, Berlin and The Ritz-Carlton, Istanbul. St Regis Hotels & Resorts, with 42 hotels in 21 countries today, is scheduled to celebrate the renovation of The St Regis Rome in 2018, as well as openings in destinations such as Cairo and Amman.
Scheduled to reach 75 hotels by 2020, W Hotels will open eight properties, ranging from Tel Aviv and Dubai to Brisbane and Panama City. With seven new properties scheduled to launch across three continents, and more in the pipeline, EDITION brand is slated to grow from a collection of four to 11 properties by the end of 2018. EDITION’s Asian presence is scheduled to expand with two additional properties launching in Shanghai and Bangkok in 2018. In addition, the brand’s second and third European hotels are set for launch in Bodrum and Barcelona. EDITION will launch its first outpost in the Middle East in Abu Dhabi, whilst EDITION’s plans to increase its US presence with two properties located in New York’s Times Square and West Hollywood.
A growing portfolio of 102 hotels in more than 30 countries around the world, The Luxury Collection is set to debut 10 properties next year in locations including Los Cabos, Savannah, Vail and Okinawa. With 79 hotels and resorts today in nearly 30 countries, JW Marriott has openings slated for 2018 in Nashville and the Maldives, alongside several renovations.