As part of implementing responsible tourism initiatives in the state, the Kerala Tourism department organised a workshop in Thiruvananthapuram. P Bala Kiran, director, Kerala Tourism and managing director of Kannur International Airport elaborated on the new tourism policy, responsible tourism and the Green Carpet Action Plan formulated by the government at the workshop. He said, “The tourism policy 2017 implementation will commence with the implementation of Green Carpet action plan 2017-18. Also, the tourism department shall implement Green Protocol in all 78 locations by December 15.”
Speaking on the Green Carpet Action Plan, Bala Kiran said that the action plan has been formulated by including nine agendas by inculcating the points from the total 16 agendas that is being discussed and deliberated upon worldwide. The Green Carpet Action Plan aims at transforming the tourism sector in Kerala into different travel-friendly destinations. The plan is being implemented by imbibing the points in the new tourism policy. The general development aspects that have been put forward by the tourism policy, the Green Kerala Mission and Responsible Tourism are being implemented in this regard. Bala Kiran pointed out that responsible tourism forms the crux of the state government’s tourism policy. The features incorporated are people-friendliness, nature-friendliness and aspects that remain socially acceptable.
Calling upon the participants at the workshop to ensure that the core targets that drive tourism development in Kerala reach out to the general public, Bala Kiran added that as many as 78 centres have been identified to be included in the Green Carpet Action Plan.
Stating that the tourism destinations in Kerala are high on the national and international travellers’ itineraries, he said that the Green Carpet Action Plan centres round the nine aspects such:
Further, every tour destination in Kerala will be made differently abled friendly too.