Droom, a marketplace for vehicle trade, has entered into a strategic alliance with Uber for the Christmas period to bring on-demand chopper rides for Indian consumers. The move is facilitated by the aerial vehicle category on Droom’s platform, which allows users to rent and purchase aerial vehicles to meet their private aviation requirements.
Under the partnership, Droom will enable reservations for 30-minute chopper rides through the Uber app on Christmas Day, December 25.
Speaking on the announcement, Rishab Malik, co-founder and vicepresident, business development, Droom, said, “We are very excited to deepen our relationship with Uber which is one of the most eminent consumer internet brands in the world. This partnership is meant to deliver a unique way of celebrating Christmas to Uber’s consumer base across four major metropolitan cities in India. Droom provides its customers with selection, pricing and trust for any automobile asset and service and this alliance leverages our ‘Rides and Rentals category’ for select Uber customers.”
An Uber spokesperson further added, “Uber is all about giving riders an amazing and unique experience. This is the third time we are partnering with Droom and are very excited to partner with Droom to bring chopper rides this Christmas to Bengaluru, Delhi, Mumbai and Pune.”
Droom and Uber had previously collaborated for their ‘Supercar on Demand’ initiative, allowing consumers a chance to rent premier vehicles such as Audi and Hummer.